Amy Marie Couture is an independent clothing line designed by Amy fenderson. a native from chicago, amy now lives in sunny florida. She married in 2021 and now goes by the name amy pierucci.

Amy has a Bachelors of Fine Arts from Columbia College Chicago.  While still a student, her designs were chosen to show in Chicago Fashion Week and has been recognized by the Driehaus Awards for Fashion Excellence.  amy is also an EXPERIENCED  photo studio wardrobe stylist in the industry, with several years e-commerce and editorial experience.  Amy has also been recognized by the Chicago Fashion Incubator as an Associate Designer.

Amy has worked as a seamstress for some highly reputable names in fashion including Nike, under armour, sears and kmart. She was a personal seamstress for john cena. Her experience in the industry puts her in front of and behind the camera. She has even ventured into custom window treatments and drapes.

While not exclusively a Gothic Lolita fashion designer, Amy created a new collection inspired by her passion for japanese alternative fashion that she called Victorian Angel.  Victorian Angel has since become popular within the alternative fashion community, and has been featured in Halfstack magazine. 

Amy enjoys working collaboratively with other artists for her fabric prints, and continues to be inspired by Japanese culture and fashion.